Salvador is a serial entrepreneur with more than 20 years of experience in digital business, creating and scaling companies. He is the founder of Mobile Dreams Ventures, a venture builder and leading digital consulting firm that has advised companies such as Inditex, HBO, Coca-Cola, Telefónica, Vodafone, Santander and BBVA among others. In 2012, Mobile Dreams began its venture-building activity, focusing on creating and scaling companies that can transform the business models of large corporations. To date, Mobile Dreams has successfully exited all founded ventures: Moviplans (2012), an e-commerce company acquired by DIA (BME:DIA) in 2016, GELT (2015), a mobile cashback wallet acquired by Prosegur (BME:PSG) in 2019 and Media Smart (2013), a mobile advertising technology company acquired by Affle (NSE: AFFL) in 2020. On a personal basis, he is an investor and advisor to several companies. He was one of the first Spanish members of the high-impact entrepreneurs’ Endeavor Network (www.endeavor.org).